Dilbertesque Discover Card

[kybearfuzz]

A few months ago I received a letter from Discover Card. It explained that since I had not used my Discover Card in so long, they were discontinuing my account. The letter was kind of snarky too, stating, "We're sorry that you've decided not to take advantage of the things Discover can do for you," or something of that sort.

I got my Discover Card when I was a sophomore in college and used it regularly for years. However, as I started working professionally, became a bit more financially stable, and found other credit cards, the interest rate of Discover was just too high. So I relegated it to my "emergency" credit card status and somewhat abandoned it. I was a bit upset at their decision to cut me off, but figured I wasn't going to beg them to keep me just to use the card.

Last week, I got a letter in the mail from Discover stating that they would like to woo me back as a customer. "Woo" is my word, not theirs. I just found it odd that, in our current economy, a credit card company would drop you and then decide they want you back. I think the decisions must be coming from two separate departments, neither one talking to the other.

Comments

[barak.livejournal.com]

I suspect they're trying to woo you back so they can add you to their count of new accounts- so they can crow: "Look, we had X number of new accounts!" to their shareholders.